Anita D. Bhappu
Associate Professor and Division Chair
Research Fellow, Terry J. Lundgren Center for Retailing
Anita D. Bhappu is Associate Professor in Retailing and Consumer Sciences as well as Research Fellow at the Terry J. Lundgren Center for Retailing. Her research is published in the Academy of Management Review, International Journal of E-Collaboration, Journal of Applied Psychology, Journal of Service Research, Organizational Behavior and Human Decision Processes, and Work and Occupations. She serves as an ad-hoc reviewer for the Academy of Management Journal, Academy of Management Review, Human Relations, Information Systems Review, Journal of Management, Journal of Management Studies, Management Information Systems Quarterly, Organization Science, and Organizational Behavior and Human Decision Processes.
Mary Ann Eastlick
Ph.D., Purdue University
Professor Eastlick teaches undergraduate courses in nonstore retailing and merchandising control and graduate courses focusing on research theories and retail management. Her research focuses on consumer shopping behaviors and attitudes toward store-based retail firms, shopping malls, and direct marketing firms (i.e., catalogs, Internet, etc.). Dr. Eastlick also serves as the Chair of the Division of Retailing and Consumer Sciences and is the IBM Research Fellow with the Center for Retailing and Consumer Sciences, Education and Research.
Ph.D., University of Duesseldorf, Germany
In her research, Dr. Helm focuses customer bonding strategies and, specifically, the value of customer relationships from the supplier’s perspective. She also conducts research studies on customers’ referral behavior and referral campaigns. She is interested in corporate reputation, its measurement, management, and its impact on diverse stakeholder groups. Moreover, Dr. Helm works on studies to understand and manage consumers’ corporate social responsibility which greatly influences the success of corporate social responsibility initiatives and society at large.
Associate Professor and Graduate Program Coordinator
Ph.D., Kent State University
Professor Lotz teaches undergraduate and graduate courses in global retailing and consumption behavior and services retailing. Her research focuses on attitudinal models in the context of cross-cultural consumers and multi-channel (e.g., Internet, traditional store format) shopping formats. Dr. Lotz also serves as the Coordinator of the Retailing and Consumer Sciences graduate program.